How Mad Men Is Doing It Wrong
“Imagine that a group of fans hops on the Internet and starts emulating the characters in the show. They are true to the nuances of the program. They are gaining quite a following on their own, in fact, leading those who love the show to become even more involved during the six days in between new episodes. They are promoting your product in a fresh, original way.
Why would you sabotage that?
I’m not sure. Let’s ask the creators of Mad Men.”